For a Better Lyfe
Atlas Consumer Brands is revolutionizing the wellness industry with three breakthrough brands that are disrupting billion-dollar markets. We're combining cutting-edge science with natural ingredients to create products that deliver real results—from the world's first nicotine nano-spray to pioneering mushroom nootropics and premium functional coffee.
The First-to-Market Nicotine Nano-Spray
BYNG represents a paradigm shift in nicotine delivery technology. By utilizing advanced micelle nanotechnology, BYNG has created the world's first nano-sized nicotine spray that achieves 100% bioavailability—a breakthrough that ensures every molecule is absorbed efficiently and rapidly by your body.
This revolutionary approach disrupts traditional nicotine products by offering a sleek, modern spray format that delivers satisfaction faster and more completely than ever before. The nano-sizing process breaks down nicotine particles to their smallest possible form, enabling direct absorption through oral mucosa for immediate effects.
Key Innovation
Micelle Nanotechnology
Nano-sized Nicotine, Maximum Impact
Experience the future of nicotine delivery—where cutting-edge science meets sophisticated design.
Premium Mushroom Liquid Cultures for Research
SporesMD - 15+ Years of Mycology Expertise
SporesMD is a leading provider of pharmaceutical-grade mushroom liquid cultures, offering over 30 unique strains for microscopy research and educational purposes. Manufactured in ISO-7 certified cleanrooms, our products meet the highest quality and purity standards.
ISO-7 Certified Facility
State-of-the-art cleanroom manufacturing with HEPA-filtered airflow
30+ Unique Strains
Extensive selection including Golden Teacher, Penis Envy, Jack Frost, and more
Lab-Tested Quality
Every batch undergoes rigorous viability and sterility testing
Functional Mushroom Products for Wellness
Nootropic Gummies, Chocolates & Tinctures
Beyond research supplies, SporesMD offers a premium line of functional mushroom products designed to enhance your wellness routine. From nootropic-infused gummies and chocolates to muscimol tinctures, our products combine cutting-edge science with natural ingredients.
Trips Nootropic Gummies
Delicious flavors with functional mushroom blends for cognitive support
Muscimol Chocolates
Premium chocolate infused with amanita extracts in multiple flavors
Tinctures & Shots
Fast-acting liquid formulations for mood and sleep support
All products are lab-tested and made with pharmaceutical-grade ingredients in our state-of-the-art facility.
Shop Wellness Products
Established Leader in Mushroom Coffee and Everyday Mushroom Wellness Products
Trusted Quality, Proven Results
Lyfe has established itself as a trusted name in the functional beverage space, with a strong presence on Amazon and in retail stores across the country. This well-established brand has built a loyal customer base by consistently delivering premium quality mushroom coffee that enhances daily wellness routines.
By combining premium, ethically-sourced coffee beans with carefully selected functional mushroom blends, Lyfe creates a beverage that doesn't just wake you up—it elevates your entire day. Each cup delivers sustained energy without the jitters, enhanced mental focus, and immune-supporting benefits that go far beyond traditional coffee.
Nanoemulsion Technology:
Maximizing Bioavailability of Functional Mushroom Extracts
Next-Generation Nanoemulsion Delivery System
NeuroBloom uses cutting-edge nanoemulsion technology to transform Lion's Mane, Reishi, and Chaga mushroom extracts into ultra-small droplets (20-200 nanometers). This dramatically increases bioavailability, allowing your body to absorb and utilize up to 5x more active compounds compared to traditional powders or capsules. Experience mental clarity, calm focus, elevated mood, and enhanced social connection — all naturally, with no synthetics, fillers, or crashes.
Pure & Powerful
  • Nanoemulsion Technology
  • 5x Better Absorption
  • Ultra-Small Droplets (20-200nm)
  • Faster Onset of Effects
What You Will Feel
NeuroBloom's nanoemulsion technology ensures rapid absorption and maximum bioavailability, creating a unique experience that enhances your mental and emotional state naturally. Users report feeling effects within 15-30 minutes — a profound sense of clarity and connection that transforms their daily experience.
Calming Relaxation
Drift into a state of deep peace and tranquility
Emotional Release
Let go of stress and embrace a lighter state of mind
Heightened Awareness
Experience the world with sharper senses and clarity
Social Energy Flow
Connect with others on a deeper, more energetic level
Mushroom-Infused Sparkling Beverages
One More Can. A Whole New Experience.
UNO MÁS™ blends vibrant, cocktail-inspired flavors with functional mushroom extracts to create a sparkling beverage that’s as bold as it is balanced. Each can is crafted to deliver crisp refreshment, elevated taste, and a modern wellness edge—without compromising on fun.
Infused with premium mushroom extracts and bursting with lively carbonation, UNO MÁS™ is designed for those who want more from what they drink: more flavor, more intention, and more moments worth celebrating. From the zesty kick of Lime Margarita to the rich depth of Pancho Punch, every variety is a tribute to culture, creativity, and conscious enjoyment.
Sparkling. Functional. Unapologetically Bold.
UNO MÁS™ — because one is never enough.
Market Presence & Consumer Reach
Each brand occupies a unique position in the wellness market, addressing distinct consumer needs with innovative solutions. Together, they represent the cutting edge of functional health products.
Market Pioneer
First mover advantage in the nicotine nano-spray category, positioning BYNG as the innovator redefining nicotine delivery for a new generation of consumers seeking efficient, modern solutions
Category Creator
SporesMD is proud to serve mycology researchers with the cleanest and highest-quality mushroom supplies, all of which are ready to be carefully packaged and shipped to your door.
Established Leader
Strong retail footprint with proven Amazon success and loyal customer base across major stores, demonstrating consistent quality and consumer trust in the competitive functional coffee market
Investment & Partnership Opportunities
Atlas Consumer Brands LLC presents compelling investment opportunities across three high-growth wellness categories. With proven market traction, innovative product portfolios, and experienced leadership, we're positioned for exponential growth in the rapidly expanding functional wellness sector.
Strategic Growth
Multiple revenue streams across nicotine alternatives, nootropics, and functional beverages with strong unit economics and scalable distribution models
Market Advantage
First-mover positioning in emerging categories with established retail presence and proven consumer demand across all three brands
Partnership Ready
Seeking strategic partners, investors, and distribution partners to accelerate market expansion and product innovation
Our Company
About Atlas Consumer Brands LLC
Building the Next Generation of CPG Brands
Atlas Consumer Brands LLC is an innovative consumer packaged goods (CPG) company dedicated to bringing groundbreaking products to market that enhance everyday living. With a mission to inspire innovation and elevate the quality of life and human experience around the world, Atlas Brands owns and operates all of its brands in-house.
Our Approach
The company was founded by a group of business entrepreneurs that bring over 120 years of combined experience in retail, marketing, manufacturing, and distribution. We are fueled by innovation and ambitious goals, pursuing strategic growth through cutting-edge product development and win-win partnerships. Atlas Brands has achieved remarkable success with multiple best-selling products in competitive categories.
Our Portfolio
From BYNG's revolutionary nano-spray nicotine delivery system to Neurobloom's groundbreaking mushroom nootropics and Lyfe's established mushroom coffee brand, Atlas Brands identifies market opportunities and creates products that combine scientific innovation with natural ingredients to transform daily wellness routines.
Our Vision
Atlas Consumer Brands is committed to shaking up major industries by developing products that truly make a difference in people's lives—bringing innovation, quality, and purpose to everyday consumer experiences.
Our Experienced Team Combines CPG Expertise with Wellness Industry Insights
Chief Executive Officer
Michael Brennan
  • 20+ years executive management
  • Scaled revenue $20M to $150M
  • Led brand startups & product launches
Chief Operating Officer
Michael Flack
  • 20+ years in CPG supply chain
  • Managed $200M+ production / sales
  • Deep retail relationships
Chief Product Officer
Brett Weiss
  • 20+ years digital strategy
  • Built $50M+ subscription rev
  • Expert in influencer growth
Vice President of Sales and Distribution
Tony VanPelt
  • 20+ years Brand Development and Sales
  • Developed extensive retail relationships
  • Manages robust distribution networks
Vice President of Strategic Partnerships
Lindie Turull
  • 20+ years building strategic alliances
  • Expert in partnership negotiations and deal structuring
  • Proven track record in channel expansion
Chief Marketing Officer
Michael A. Delance
  • 20+ years marketing leadership in CPG
  • Built multi-million dollar brand campaigns
  • Expert in digital and influencer marketing
Get in Touch
Contact Atlas Consumer Brands
We are always eager to connect with potential partners, investors, and customers. Whether you have an inquiry about our brands, an investment opportunity, or simply want to learn more, please don't hesitate to reach out.
General Inquiries
For general questions about Atlas Consumer Brands and our portfolio, please contact us at:
Partnerships & Investments
Interested in collaborating or exploring investment opportunities? Our team is ready to discuss next steps:
Explore Our Brands
BYNG
Revolutionary Nicotine Nano-Mist Spray utilizing Micelle Technology for 100% bioavailability
Neurobloom
Quality Mushroom Cultivation Supplies for the DIY's and Mushroom Enthusitst. Premium line of Functional Mushroom Products.
Lyfe
Premium Mushroom Coffee & Everyday Mushroom Wellness Products
UNO MÁS
Revolutionary Mushroom Infused Sparkling Beverage
Neurobloom
Advanced Full-Spectrum Mushroom Nootropics utilizing Next-Generation Nanoemulsion Delivery System